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    Jollyes appoints new chief executive

    Simon KingBy Simon KingMay 11, 2022Updated:May 17, 2022No Comments3 Mins Read
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    Jollyes chief executive Joe Wykes

    Jollyes has announced the appointment of Joe Wykes as chief executive to lead the business through a period of ambitious expansion that will see annual turnover grow to £100 million in the next 12 months.

    Mr Wykes joined Jollyes as chief operating officer in July 2021 and has played a key role in its recent expansion through new store openings, acquisitions, online investment and the extension of its distribution and logistics contract with Wincanton.

    Prior to joining Jollyes, he served two years as chief operating officer at Benson for Beds and held senior roles in finance and operations in a number of private equity-backed retail businesses.

    Richard Cotter, Jollyes’ executive chairman, said: “I am confident that in Joe we have a CEO who has the energy, drive, passion and commitment to deliver our strategic objectives – and, just as importantly, someone from inside our business who knows and understands what we stand for.  

    “Because of the amazing Jollyes team, I’m looking forward to the bright future ahead of us as we look to open new stores, acquire new businesses and invest in our people.” 

    Mr Wykes said: “I’m really honoured to get the opportunity to lead the Jollyes team as we look to bring the brand to more people in more places

    “The strength of the whole Jollyes team – in-store and in our central operations – and the fantastic reaction of customers to what we bring them, makes me excited about what more we can achieve as we grow.” 

    Mr Cotter will continue as executive chairman of Jollyes and over the next few months transition back to the role of non-executive chair he assumed when first joining Jollyes in 2018.

    In January, Jollyes reported record sales of £42 million for the half year to November, a 12.5% rise in like-for-like sales against a year earlier and 30% up on the same period in 2019.

    Backed by Kester Capital, Jollyes plans to open 20 new stores in the next 12 months, organically and through acquisition. In 2021, it purchased The Pet Store with three shops in Yorkshire and Bannerbrook Pets in Coventry, which took the total number of stores to more than 70. 

    A new Jollyes store opened in Cookstown, Northern Ireland, in March and it opened its second Welsh store in Wrexham on Saturday, May 7.

    New stores planned for this year include Edinburgh, Glenrothes and Stirling in Scotland, and Brislington and Stockton-on-Tees in England.  

    Store relocations include Warmley in Bristol and Newtownabbey in Northern Ireland, with store revamps including Totton, Wakefield and North Harbour.

    Jollyes has also invested in its click and collect service and extending online ranges as well as in training, including an increase in the number of SQPs it employs.

     

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