The European Pet Food Industry Federation (FEDIAF) has appointed Greg Van Praagh, managing director of Benyfit Natural, as its president.
FEDIAF is the central industry body representing the European pet food sector, acting as a key partner to EU institutions and regulators, and helping to shape industry standards for nutrition, safety and communication across Europe. It represents 16 national pet food associations across 19 European countries, together with five pet food manufacturers operating in Europe.
Mr Van Praagh, who was elected following FEDIAF’s general assembly on June 10, will serve a two-year term with a possible extension for a further two years.
Benyfit Natural is part of Nordic-based Snellman Petfood, and Mr Van Praagh is the first president of the federation to come from a raw feeding company.
He said: “This is a proud moment for us and especially for our UK team. It is an acknowledgement for the work we have been doing within raw feeding, as natural pet nutrition is gaining recognition at the highest level in Europe.”
