Pets Choice has purchased a number of brands and trademarks for the UK and EU from the Martin family, including Bob Martin, Felight, Kitzyme, and Vetzyme.
The two organisations have been closely aligned since November 2019, when Pets Choice purchased the Bob Martin healthcare and cat litter factories and agreed a license with the Martin family to sell its brands after Bob Martin (UK) Ltd entered administration.
Pets Choice chief executive Tony Raeburn said: “In the last three years, we have considerably grown the Bob Martin and Felight brands and now the purchase of the ownership of these helps secure their long-term future, and allows Pets Choice to invest further.’’
A statement from the Martin family added: “We have worked closely with Tony Raeburn over the past few years and are delighted that Pets Choice have purchased various brands that we own for the UK and EU. We will continue to market the Bob Martin brand outside these areas and work with Pets Choice on various supply agreements.’’
Bob Martin was founded in 1892 by Robert Martin, who created a range of dog conditioning tablets containing vitamins and minerals. Today, it manufactures a wide range of products including flea, tick, and worming treatments for cats and dogs.