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      Over the Counter – May 2022

      By Simon KingMay 11, 2022
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    Companion

    New brain games from Pet Brands

    Simon KingBy Simon KingJanuary 7, 2021No Comments2 Mins Read
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    TwistFlip from iQuties

    Pet Brands has launched a range of brain games for dogs of all abilities, meeting the increasing demand for great pet enrichment options.

    IQuties has been developed in eight different styles with three levels of difficulty, to harness a variety of food-motivated problem-solving skills, at an ideal price-point for gifting.

    Pet Brands is encouraging stockists to challenge dog owners to post videos of their puzzle-solving pets on social media, tagging their local pet store.

    Rachel Barrass, product developer at Pet Brands, said: “There is often a focus on pets’ physical health, but promoting mental health is also essential. This includes ensuring pets’ brains are being sufficiently challenged to avoid boredom and associated attention-seeking behaviours.”

    The IQuties range has options suitable for dogs of all ages. Brain games are ideal for use in older or injured pets that have become less physically active.

    Ms Barrass added: “By engaging your pet’s problem-solving skills, you can distract them from pain and reduced access to exercise. Plus, cognitive tasks can help to delay progression of the canine version of dementia.

    “IQuties are also handy for overweight or inactive pets as they can be used for regular meals to increase feeding time, which can help with weight loss.”

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