OvertheCounter
    Twitter LinkedIn
    • Email Newsletters
    • Magazine Subscriptions
    • About Us
    • Advertise
    • Contact Us
    Twitter LinkedIn
    CPD Log-In
    OvertheCounter
    • News
      • Dairy / Beef
      • Sheep
      • Pigs / Poultry
      • Equine
      • Companion
      • Retail
      • Training
    • Magazines
      1. September 2023
      2. July 2023
      3. May 2023
      4. March 2023
      5. January 2023
      6. November 2022
      Featured

      Over the Counter – September 2023

      By Simon KingSeptember 12, 2023
      Recent

      Over the Counter – September 2023

      September 12, 2023

      Over the Counter – July 2023

      July 19, 2023

      Over the Counter – May 2023

      May 24, 2023
    • CPD Training
      • AMTRA CPD Modules
        • Frontline Academy
        • Companion Animal CPD Modules
        • Equine CPD modules
        • Livestock CPD Modules
        • Poultry CPD Modules
        • Are you a Gold Standard SQP?
      • VETPOL CPD Modules
        • Companion Animal CPD Modules
        • Livestock CPD Modules
        • Poultry CPD Modules
      • Earning CPD points with overthecounter.news
      • CPD Log-In
      • Wormstock 2023
    • National SQP Awards
    OvertheCounter
    Dairy / Beef

    Mission4Milk to offer free milk promotion banners at Dairy-Tech

    Simon KingBy Simon KingJanuary 31, 2020Updated:February 4, 2020No Comments2 Mins Read
    LinkedIn Twitter Facebook Email

    Mission4Milk is calling on the industry to help promote the nutritional benefits of milk by picking up a free Misson4Milk banner at Dairy-Tech this week.

    In partnership with Mole Valley Farmers, Mission4Milk, is giving away 100 banners at the event, reading: ”Are you getting enough?” and “Full Fat Milk? Nope. Just 4% fat”.

    Mission4Milk was launched last year by dairy farmer and owner of Hillsgreen rural marketing agency, Andy Venables.

    With dairy consumption dropping by a third in the last 30 years, Mr Venables said the idea was to do more to market the health benefits of milk and improve the perception of dairy. This started with a social media campaign, including the ‘Milk Pint Challenge’ where people were challenged to down a pint of milk on camera.

    He said: “A glass of milk is packed full of health benefits. The public generally know about calcium, but there are dozens of other vitamins and nutrient that help contribute to a healthy lifestyle, such as iodine, B12 and protein.”

    With so many ‘dairy alternatives’ on the shelves, Emily Dawes, agricultural marketing manager at Mole Valley Farmers, said it’s more important than ever to shout about the great work British farmers are doing every day.

    She said: “Come and visit the Mission4Milk team on stand P58 in Hall 3 to pick-up your free banner and shout about it on social media using #mission4milk!”

    Share. LinkedIn Facebook Twitter Email
    Previous ArticleChoosing the right nutrition for puppies and kittens
    Next Article SCOPS issues updated advice on moxidectin 2%

    Read Similar Stories

    Pet owners encouraged to support second Antibiotic Amnesty this November

    NOAH Compendium app updated with new features supporting responsible prescribing and use

    AMTRA announces changes to animal medicines exam system

    Most Read

    Pet owners encouraged to support second Antibiotic Amnesty this November

    September 28, 2023

    NOAH Compendium app updated with new features supporting responsible prescribing and use

    September 27, 2023

    AMTRA announces changes to animal medicines exam system

    September 26, 2023

    Any animal medicine advertising or promotion should conform to the ‘code of practice’ of the National Office of Animal Health (NOAH).
    For full details contact the publisher or www.noah.co.uk.

    Lewis Business Media Ltd endeavours to make articles and statements as accurate as possible.

    © 2023 Lewis Business Media. All Rights Reserved.
    Lewis Business Media, Suite A, Arun House, Office Village, River Way, Uckfield, TN22 1SL

    Privacy Policy | Cookie Policy | Terms & Conditions

    The OTC "tick" mechanism is the copyright of Lewis Business Media Ltd ©2022

    • Pet Business World
    • Pest
    • Pig World
    • Poultry News

    Type above and press Enter to search. Press Esc to cancel.

    We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
    Cookie SettingsAccept All
    Manage consent

    Privacy Overview

    This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
    SAVE & ACCEPT
    Powered by CookieYes Logo

    Insert/edit link

    Enter the destination URL

    Or link to existing content

      No search term specified. Showing recent items. Search or use up and down arrow keys to select an item.