One year after microchipping for cats became mandatory in England, Jollyes is highlighting that up to 10% of pet cats in the UK remain unchipped, with owners risking a £500 fine in England.
According to the RSPCA, not only do a third of cat lovers struggle with the cost of microchipping their pets, alongside this, one in 10 of cat owners are still unaware that their beloved pet must be microchipped under a new English law.
And that peace of mind costs just £20 at Jollyes.
Jollyes’ chief operating officer Adam Dury said that over the last year the retailer has remained the most affordable microchipping service on the market.
Mr Dury said: “In the year since microchipping was made mandatory for all cats, we have kept the cost of complying with the new law low, so pet parents can easily avoid the risk of a big fine,”
“And it’s high time the other UK nations followed England’s lead in making microchipping compulsory.”