A new survey taken by members of the Pet Food Manufacturers’ Association has confirmed the reasons why pet food manufacturers value the trade body.
An impressive 100% confirmed the effectiveness of PFMA as overarching industry representative. The most valuable benefits of membership were ranked as:technical support (94%), increased credibility (92%), committees and working groups (85%), lobby influence (83%), networking (81%) and educational material (79%).
Nicole Paley, the PFMA’s deputy chief executive, said: “PFMA represents over 90% of the UK pet food industry with 85 companies in membership. Over the last 15 years, PFMA membership has doubled and diversified – we now have dedicated working groups focusing on feed for birds, fish and a group of commercial raw producers.
“With this growth and diversification, we are delighted to have received such positive feedback particularly after an extremely busy year. As a small team, we have had to balance our increased focus on Brexit with ‘business as usual’ so it’s testimony to the hard work of the team and the ongoing commitment of our members that our technical support, ongoing working groups and educational material has been so highly valued.”
