OvertheCounter
    Twitter LinkedIn
    • Email Newsletters
    • Magazine Subscriptions
    • About Us
    • Advertise
    • Contact Us
    Twitter LinkedIn
    CPD Log-In
    OvertheCounter
    • News
      • Dairy / Beef
      • Sheep
      • Pigs / Poultry
      • Equine
      • Companion
      • Retail
      • Training
    • Magazines
      1. May 2025
      2. March 2025
      3. January 2025
      4. November 2024
      5. September 2024
      6. July 2024
      Featured

      Over the Counter – May 2025

      By Simon KingMay 19, 2025
      Recent

      Over the Counter – May 2025

      May 19, 2025

      Over the Counter – March 2025

      March 19, 2025

      Over the Counter – January 2025

      January 13, 2025
    • CPD Training
      • AMTRA CPD Modules
        • Frontline Academy
        • Companion Animal CPD Modules
        • Equine CPD modules
        • Livestock CPD Modules
        • Poultry CPD Modules
        • Are you a Gold Standard SQP?
      • VETPOL CPD Modules
        • Companion Animal CPD Modules
        • Livestock CPD Modules
        • Poultry CPD Modules
      • Earning CPD points with overthecounter.news
      • CPD Log-In
      • Wormstock 2023
    • National SQP Awards
    OvertheCounter
    Companion

    PFMA confirms dramatic rise in pet ownership among Millennials

    Simon KingBy Simon KingOctober 1, 2020No Comments2 Mins Read
    LinkedIn Twitter Facebook Email

    The Pet Food Manufacturers’ Association has released its COVID-19 Pet Survey, which has confirmed a staggering rise in pet acquisition.

    Key findings from the survey included:

    • Over one-third (35%) of young adults (aged 24-35) have become pet owners, or are planning to add a pet to their families;
    • 2.1 million (19%) collected a new pet in lockdown; and
    • 1.8m (16%) are planning to add a pet to their household.

    Although this research highlights a spike among younger owners, 11% of all households have already welcomed a new pet and 10% plan to do so. Looking at all new pet owners, 15% work and 20% have children.

    Londoners are the most likely to have added a pet to their family with almost one in five (18%) having picked up a pet and 13% planning to make the change.

    Nicole Paley, PFMA’s deputy chief executive, said: “With millions working from home or furloughed from their jobs, many have clearly considered the numerous benefits of pet ownership. Now, more than ever, we know that the companionship and joy pets can bring to people’s lives shouldn’t be under-estimated.

    “However, we’re keen to highlight the long-term responsibilities of bringing a pet into your life. This is an unprecedented period with unusual working conditions. New owners need to seriously think about future possible obstacles that could make life with a pet slightly more challenging. Owners need to consider their pet when thinking about return to work plans, any possible future hit on finances, less time available and the possibility of separation anxiety for their pet.”

    Ms Paley said that when looking for a new addition, families need to do lots of research.

    She added: “Sadly, there are unscrupulous breeders out there who are willing to take advantage of the rising demand.  And, as highlighted by Lucy’s Law, it is so important to buy from a recognised breeder and please don’t forget the importance of rehoming too.”

    Share. LinkedIn Facebook Twitter Email
    Previous ArticleSustainable feed source helps dairy sector adapt to consumer environmental demands
    Next Article Owners urged to minimise seasonal fireworks trauma for pets

    Read Similar Stories

    Challenging trading year for Mole Valley Farmers

    How to mitigate the impact of dry weather on forage

    Dairy farmers rank SenseHub as the best cow wearable herd monitoring system

    Most Read

    Challenging trading year for Mole Valley Farmers

    June 10, 2025

    How to mitigate the impact of dry weather on forage

    June 9, 2025

    Dairy farmers rank SenseHub as the best cow wearable herd monitoring system

    June 6, 2025

    Any animal medicine advertising or promotion should conform to the ‘code of practice’ of the National Office of Animal Health (NOAH).
    For full details contact the publisher or www.noah.co.uk.

    Lewis Business Media Ltd endeavours to make articles and statements as accurate as possible.

    © 2025 Lewis Business Media. All Rights Reserved.
    Lewis Business Media, Suite A, Arun House, Office Village, River Way, Uckfield, TN22 1SL

    Privacy Policy | Cookie Policy | Terms & Conditions

    The OTC "tick" mechanism is the copyright of Lewis Business Media Ltd ©2024

    • Pet Business World
    • Pest

    Type above and press Enter to search. Press Esc to cancel.

    We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
    Cookie SettingsAccept All
    Manage consent

    Privacy Overview

    This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
    SAVE & ACCEPT
    Powered by CookieYes Logo