Moredun and Elanco release Stop the Creeps on Sheep! animation

Moredun Research Institute, in conjunction with Elanco Animal Health, have released a short animation in its entertaining series.

“Stop the Creeps on Sheep” is a fun way to learn about the four main ectoparasites of sheep, which treatments are effective and how to use them for best effect. It clearly explains the different treatment options available and how to use these correctly to ensure treatments are effective.

The ectoparasites concerned – sheep scab, lice, ticks and blowfly – cause economic, health and welfare concerns in sheep production systems and are endemic in UK flocks.

Created by Selina Wagner of Ping Creates, this animation describes which product groups are effective for each parasite in a fun and entertaining way, and how to use them to effectively control those parasites.

Matt Colston, ruminant technical consultant at Elanco Animal Health, said: “I must give Selina full credit for tackling what can be a confusing subject, and presenting the information in such a clear, concise and entertaining way.”

Dr Beth Wells, knowledge exchange specialist at Moredun, added: “It has been great working with Elanco and Ping Creates to put together this animation, with its fun graphics and clear messages.

“We have found using animation to communicate complex information is valuable in terms of increasing understanding and engagement.”

 

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