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      By Simon KingMay 19, 2025
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    Honeyfield’s shares tips on the visual rewards of feeding wild birds

    Simon KingBy Simon KingMay 28, 2025No Comments2 Mins Read
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    As the warmer months return, Honeyfield’s resident wild bird expert Simon Smethurst, who is head of sales at Honeyfield’s, is sharing tips on how your customers can turn their garden into a haven for some of Britain’s most colourful wild birds.

    The UK has a vast array of colourful species such as goldfinches, greenfinches, siskins, linnets and reed buntings. Many of these seed eating birds change their diets just before the breeding season, to incorporate more insects. They continue to feed their young an insect rich diet whilst they are being reared and weaned.

    “Insects have a higher nutritional value, higher moisture levels and release vital nutrients more quickly than seeds,” said Mr Smethurst.

    “Choosing the right food can make all the difference at this time of year if your customers want the stunning visual rewards that many of our beautiful breeds of bird can bring. Always remind them to provide clean water sources for drinking and bathing too.”

    Mr Smethurst recommends:

    • Dried mealworms and calciworms;
    • Insect suet blocks;
    • Mealworm and insect suet pellets, and
    • Robin mixes.

    “Hanging feeders in quiet, safe places around the garden, filled with any of the above insect-based foods, will be sure to attract a host of colourful birds,” said Mr Smethurst.

    “Not only will your customers be able to enjoy the beautiful visual spectacle but more importantly they will be helping to support hard working parent birds to raise their young.”

    Honeyfield’s offers a range of wild bird feeds designed to support wildlife throughout the changing seasons. From high-energy sunflower hearts and nutritious seed mixes to suet treats and mealworms, there’s a feed for every species and dietary requirement.

    The range is competitively priced for consumers to be able to feed the best, while retailers can benefit from good margin structures and introductory stocking incentives, the company said.

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