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      Over the Counter – May 2025

      By Simon KingMay 19, 2025
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    Bedmax launches British-made sustainable cat litter

    mmBy Simon KingFebruary 14, 2024No Comments1 Min Read
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    Bedmax, a leading manufacturer of horse bedding, has developed a sustainable cat litter.

    Catmax is a straw pellet, completely natural, ultra-absorbent, economical, non-clumping, and compostable litter suitable for all types of cats and kittens. Catmax contains no chemical additives whatsoever and is available on pallets of 65 x 15kg, fully recyclable bags.

    Made from high quality UK straw, that’s chopped, crushed, dust extracted, and pressurised into 6mm pellets, Catmax is a highly effective straw pellet cat litter specifically designed to absorb an extraordinary amount of moisture.

    Tim Smalley, Bedmax’s managing director, said: “Our aim has always been to offer customers completely natural products that help them keep their animals healthy, hygienic, and happy with the minimum of effort, cost, and impact on the environment.

    “Cat owners will find that Catmax ticks every one of those boxes, and we hope very much that their pets agree.”

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    Simon King

    Editor - Over The Counter. Simon has more than 20 years’ experience in B2B publishing. When not slumped over his PC, Simon is a keen follower of sport, supporting Manchester United, and is at his absolute happiest watching most sport in glorious UHD, with something cold to drink by his side.

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    Any animal medicine advertising or promotion should conform to the ‘code of practice’ of the National Office of Animal Health (NOAH).
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