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      Over the Counter – January 2026

      By Simon KingJanuary 12, 2026
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    Government looks to reform vet sector

    mmBy Simon KingJanuary 28, 2026No Comments3 Mins Read
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    Millions of pet owners and vet professionals across the country will benefit from major reforms to the veterinary sector – the first overhaul in 60 years.

    The reforms help households understand what they are paying for, avoid unexpected costs and choose the best value care for their pets.

    They come after the Competition and Markets Authority (CMA) found problems in the veterinary market could be costing households up to £1 billion over five years.

    The CMA found that vet fees have risen at nearly twice the rate of inflation – which is why this government is taking action.

    The proposals will make the system clearer, fairer and more transparent for owners – while supporting veterinary professionals alike.

    Benefits for pet owners
    Clearer prices easing the ability to look around
    Vet practices will be required to publish price lists for common treatments, and be transparent about options and changes allowing pet owners to choose the best treatment for their animals. Knowing key prices beforehand helps owners to choose the best value.

    More competition to lower costs over time
    Vet businesses must disclose who owns them so pet owners know if their local practice is part of a larger chain or independent. This knowledge and price transparency helps owners to decide which practice to use which increases competition and bring down costs over time

    Greater confidence in care
    Every vet practice will need an official operating licence – similar to GP surgeries and care homes.

    Fairer treatment complaints process
    Stronger rules on how veterinary businesses must operate with an easier and more effective route for customers to raise concerns along with more support offered to allow vets and vet nurses to carry out their roles successfully; benefitting animal health and welfare.

    Better access to quality care
    New measures will bring veterinary nurses and certain allied veterinary professionals into regulation, freeing up veterinary surgeons to focus on more specialist care, improving access and reducing delays.

    Benefits for veterinary professionals

    • Legal recognition for veterinary nurses to strengthen professional identity, helping improve job satisfaction and boosting retention rates;
    • Regulatory oversight of veterinary businesses, not just individual vets, so the responsibility for upholding standards is shared and clearer;
    • Modernised processes for registration and “fitness to practice”, focusing on current competence rather than past mistakes;
    • A modern governance model for the Royal College of Veterinary Surgeons (RCVS), whose current structure has remained largely unchanged since 1966 and now lags behind other healthcare regulators. Proposals will reduce potential conflicts of interest and strengthen public and professional trust.

    Animal Welfare Minister Baroness Hayman said: “Pets are part of the family, and owners deserve clear information, fair treatment and confidence in the care their animals receive.

    “We’re focused on making vet services work better for families by improving transparency, increasing choice and helping people make informed decisions, while continuing to support the professionals who care for our animals.”

    UK Chief Veterinary Officer Dr Christine Middlemiss added: “Updating these rules will help build a modern veterinary service that is easier for the public to understand and navigate, while strengthening animal health outcomes and supporting a skilled, resilient workforce.

    “Reforming the Veterinary Surgeons Act is a crucial step towards building a stronger, more resilient profession. This consultation gives pet owners and professionals the chance to help shape a system that works better for everyone.”

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    Simon King

    Editor - Over The Counter. Simon has more than 20 years’ experience in B2B publishing. When not slumped over his PC, Simon is a keen follower of sport, supporting Manchester United, and is at his absolute happiest watching most sport in glorious UHD, with something cold to drink by his side.

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