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      Over the Counter – May 2026

      By Simon KingMay 18, 2026
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    Jollyes Pets grew 10.4% in December 2025 and has announced four new stores

    mmBy Simon KingJanuary 12, 2026No Comments2 Mins Read
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    Jollyes Pets has reported total sales growth of 10.4% and like-for-like growth of 6% per cent for the key trading period of December 1-24, 2025, as pet owners balanced rising household costs with a continued desire to care for, and treat their pets this Christmas.

    Adam Dury, chief executive officer-designate at Jollyes Pets, said the retailers’ strategy focuses on keeping prices low on the customers’ favourite items, while delivering better quality and choice for customers, making it easier for customers to treat their pets over Christmas.

    He added that with significant rises in food and vet bills over the year impacting household budgets, customers were searching for great value have been switching to Jollyes.

    In late 2025, RSPCA reported pet abandonment and neglect cases were at a five-year high because of these economic concerns.

    In response, over Christmas Jollyes Pets’ customers donated 424,000 tins of Lifestage cat and dog food to more than 150 local charities, food banks and animal rescue organisations across the country.

    Additionally, Jollyes Pets also donated £40,000 to five animal welfare and community charities across the UK.

    Mr Dury said: “We know how much pets are part of the family and how, even in tough economic times, their owners want quality, care and something special at Christmas for their pets.

    “In 2026, we’ll continue to make high-quality pet care accessible to all, investing in both range development alongside our commitment to low prices, as we deliver great value every day.”

    Jollyes Pets has also confirmed it plans to open in four new locations in the coming weeks, with store launches in Blackpool (January 24), Ponders End (February 6), Hartlepool (February 14) and Whitehaven (February 27).

    Each new store is expected to create around eight local jobs, with recruitment underway.

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    Simon King

    Editor - Over The Counter. Simon has more than 20 years’ experience in B2B publishing. When not slumped over his PC, Simon is a keen follower of sport, supporting Manchester United, and is at his absolute happiest watching most sport in glorious UHD, with something cold to drink by his side.

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