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      Over the Counter – May 2026

      By Simon KingMay 18, 2026
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    SQPs from across the UK recognised at the National SQP Awards 2025

    mmBy Simon KingNovember 10, 2025No Comments2 Mins Read
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    SQPs from across the UK have been recognised for their outstanding professionalism and commitment to their training, at the ninth National SQP Awards, which were held on Friday afternoon in London.

    Jasmine Smith, an R-SQP and a partner at Feclab in Cullompton, Devon, was named National SQP of the Year, and was also named Farm SQP of the Year.

    Kirsty Moore, owner of The Worm Count Lady, based in Leicestershire, was named Equine SQP of the Year; Paul Cartledge, retail learning expert at Jollyes, was named Companion Animal SQP of the Year; and Lîse-Marie Noon was named Veterinary Practice SQP of the Year.

    Sarah Jones, from Clynderwen & Cardiganshire Farmers, was named Newly Qualified SQP of the Year.

    Store of the Year – a new category for 2025 – was won by TFM Country Store in Whisby, Lincoln; Lynn Spybey, goods-in supervisor – also from TFM Country Store – won the Outstanding Customer Service Award; Jason Chadwick, manager of the Jollyes store in Norwich, was named Store Manager of the Year.

    The Lifetime Achievement Award was won by Trevor Frost, senior product manager at Mole Valley Farmers, who was unable to attend the awards ceremony.

    The National SQP Awards was hosted by comedian Dinesh Nathan.

    Simon King, OvertheCounter’s editor, said: “I am delighted that SQPs from across the UK have been recognised for their commitment to their customers at the National SQP Awards 2025.

    “I’d like to thank the sponsors that supported the National SQP Awards and I’d also like to encourage even more SQPs to enter the 2026 awards programme. I know from speaking to some of the winners how proud they were to win an award, and I firmly believe that winners should shout about their win in their community as winning a national award can drive a business forward.

    “Well done to all the winners.”

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    Simon King

    Editor - Over The Counter. Simon has more than 20 years’ experience in B2B publishing. When not slumped over his PC, Simon is a keen follower of sport, supporting Manchester United, and is at his absolute happiest watching most sport in glorious UHD, with something cold to drink by his side.

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