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      By Simon KingMay 19, 2025
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    Royal Canin enters pet supplement market with science-backed range for dogs

    mmBy Simon KingJuly 3, 2025No Comments2 Mins Read
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    Royal Canin has launched a brand-new range of four canine supplements, scientifically formulated to support the health and wellbeing of dogs from six months of age.

    Designed in a highly palatable once-a-day chew format, the supplements target common health concerns including joint & ageing, digestion, skin & coat and puppy immunity & digestion.

    The new range marks Royal Canin’s first entry into the supplements category. In the research phase, both the puppy and adult Digestion products were found to improve stool quality, owners observed improved skin and coat condition from using the Skin & Coat supplements for as little as 30 days and there was a significant reduction in mobility issues, as observed by owners, after using the Joint & Ageing supplement.

    According to a recent study from Royal Canin which surveyed 2,000 UK dog owners, one in five admit to frequently worrying about their dog’s overall health.

    What’s more, 77% recognised that supplements can play a vital role in supporting their pet.

    Matt Mullen, retail director, Royal Canin, said: “At Royal Canin, supporting pets through every stage of life is at the core of our purpose. Our new supplement range has been expertly developed to provide targeted support during key life stages or when specific health needs arise.

    “Our new supplements range contains science-backed nutrients and have been developed in partnership with board certified veterinary nutritionists.”

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    Simon King

    Editor - Over The Counter. Simon has more than 20 years’ experience in B2B publishing. When not slumped over his PC, Simon is a keen follower of sport, supporting Manchester United, and is at his absolute happiest watching most sport in glorious UHD, with something cold to drink by his side.

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