Natures Menu has expanded its cat food offering with a new range designed to meet evolving consumer needs.
The new launch spans multiple technologies and feeding occasions, seeking to enhance texture and deliver impactful flavour.
Joining the redesigned Cat Paté and Meaty Treats ranges are 85g pouches of Cat Bites in Gravy which will launch alongside a new dry food range. The dry food is available in both Healthy Grain and No Grain blends, in 1.25kg and 3kg bag formats.
Packed with 70% animal protein and 30% broth, the new Natures Menu paté combines enriching vitamins and minerals for a complete and balanced feast that cats will love.
Suited for adult cats, the range includes a choice of delicious flavours including Chicken, Chicken with Turkey,Chicken with Salmon & Tuna, and Beef & Chicken, all available in multipacks of either 12 or 48. For kittens, Natures Menu offers a Chicken Kitten Paté, suitable for ages 1-12 months.
The multipacks are available as a box of 12 x 85g cans, consisting of 4 x Chicken, 4 x Chicken with Turkey, 4 x Chicken with Salmon & Tuna, and 4 x Beef & Chicken. The 48 pack multipack consists of 16 x 80g cans of Chicken with Turkey, Chicken with Salmon & Tuna, and Beef & Chicken.
Available in 50g resealable bags, Meaty Treats, in three different flavours (chicken, turkey, or salmon), are packed full of 95% animal protein and no grains.
Cat Bites in Gravy is suitable for adult cats and the range boasts four delicious mixed protein flavours, featuring Chicken, Salmon, Tuna, and Turkey. All varieties are made from 33% animal ingredients, alongside dehydrated carrots and peas, or tomato and green beans.
Multipacks of 12 come with 3 x each flavour (Chicken, Salmon, Tuna, and Turkey) and multipacks of 24 come with 6 x each flavour.
The Healthy Grains Dry Food features quality deboned White Fish as the star ingredient, blended with a carefully chosen variety of fruit and vegetables, as well as omega 3 and 6.
Packed with unrefined brown rice, oats, barley, and peas to provide essential energy, the Healthy Grains Dry food also contains carrot, apple, rosemary and seaweed offering cats a delicious source of fibre and minerals, great for weight control and maintaining shiny coats.
The No Grain Dry Food recipe features over 50% meat content (including 20–30% deboned meat) and peas, chickpeas and potato as natural sources of carbohydrates – providing an energy boost for cats who are on the move.
Packed in recyclable and re-sealable bags to ensure freshness, the No Grain Dry Food comes in delicious flavours: Chicken, Norwegian Salmon, and Turkey.
Melanie Sainsbury, veterinary expert at Natures Menu, said: “The new Natures Menu cat range caters to all cats and all dietary requirements, to deliver all the vital nutrients for a healthy pet inside and out. With a commitment to delicious taste, quality and nutritional value, pet owners now have access to multiple meal options for their cats.
“Natural food offers a wealth of benefits, and our cat food products are born from more than 40 years of research, nutritional experience and knowledge – so you know you’re getting natural high-quality ingredients and all the essential nutrients.”