OvertheCounter
    Twitter LinkedIn
    • Email Newsletters
    • Magazine Subscriptions
    • About Us
    • Advertise
    • Contact Us
    Twitter LinkedIn
    CPD Log-In
    OvertheCounter
    • News
      • Dairy / Beef
      • Sheep
      • Pigs / Poultry
      • Equine
      • Companion
      • Retail
      • Training
    • Magazines
      1. May 2026
      2. March 2026
      3. January 2026
      4. November 2025
      5. September 2025
      6. July 2025
      7. May 2025
      Featured

      Over the Counter – May 2026

      By Simon KingMay 18, 2026
      Recent

      Over the Counter – May 2026

      May 18, 2026

      Over the Counter – March 2026

      March 17, 2026

      Over the Counter – January 2026

      January 12, 2026
    • CPD Training
      • AMTRA CPD Modules
        • Frontline Academy
        • Companion Animal CPD Modules
        • Equine CPD modules
        • Livestock CPD Modules
        • Poultry CPD Modules
        • Are you a Gold Standard SQP?
      • VETPOL CPD Modules
        • Companion Animal CPD Modules
        • Equine CPD Modules
        • Livestock CPD Modules
        • Poultry CPD Modules
      • Earning CPD points with overthecounter.news
      • CPD Log-In
      • Wormstock 2023
    • National SQP Awards
    OvertheCounter
    News

    Honeyfield’s shares tips on the visual rewards of feeding wild birds

    mmBy Simon KingMay 28, 2025No Comments2 Mins Read
    LinkedIn Twitter Facebook Email

    As the warmer months return, Honeyfield’s resident wild bird expert Simon Smethurst, who is head of sales at Honeyfield’s, is sharing tips on how your customers can turn their garden into a haven for some of Britain’s most colourful wild birds.

    The UK has a vast array of colourful species such as goldfinches, greenfinches, siskins, linnets and reed buntings. Many of these seed eating birds change their diets just before the breeding season, to incorporate more insects. They continue to feed their young an insect rich diet whilst they are being reared and weaned.

    “Insects have a higher nutritional value, higher moisture levels and release vital nutrients more quickly than seeds,” said Mr Smethurst.

    “Choosing the right food can make all the difference at this time of year if your customers want the stunning visual rewards that many of our beautiful breeds of bird can bring. Always remind them to provide clean water sources for drinking and bathing too.”

    Mr Smethurst recommends:

    • Dried mealworms and calciworms;
    • Insect suet blocks;
    • Mealworm and insect suet pellets, and
    • Robin mixes.

    “Hanging feeders in quiet, safe places around the garden, filled with any of the above insect-based foods, will be sure to attract a host of colourful birds,” said Mr Smethurst.

    “Not only will your customers be able to enjoy the beautiful visual spectacle but more importantly they will be helping to support hard working parent birds to raise their young.”

    Honeyfield’s offers a range of wild bird feeds designed to support wildlife throughout the changing seasons. From high-energy sunflower hearts and nutritious seed mixes to suet treats and mealworms, there’s a feed for every species and dietary requirement.

    The range is competitively priced for consumers to be able to feed the best, while retailers can benefit from good margin structures and introductory stocking incentives, the company said.

    Share. LinkedIn Facebook Twitter Email
    Previous Article2025 FlockCheck scheme uncovers high levels of Toxoplasma exposure across UK farms
    Next Article 21% of vets are already using AI in daily work
    mm
    Simon King

    Editor - Over The Counter. Simon has more than 20 years’ experience in B2B publishing. When not slumped over his PC, Simon is a keen follower of sport, supporting Manchester United, and is at his absolute happiest watching most sport in glorious UHD, with something cold to drink by his side.

    Read Similar Stories

    Farms hold key to break rodenticide resistance spread

    New calculator helps optimise pig and broiler feed strategies

    New environmental index launched to cut UK sheep flock carbon footprint

    Most Read

    Farms hold key to break rodenticide resistance spread

    June 3, 2026

    New calculator helps optimise pig and broiler feed strategies

    June 2, 2026

    New environmental index launched to cut UK sheep flock carbon footprint

    June 1, 2026

    Any animal medicine advertising or promotion should conform to the ‘code of practice’ of the National Office of Animal Health (NOAH).
    For full details contact the publisher or www.noah.co.uk.

    Lewis Business Media Ltd endeavours to make articles and statements as accurate as possible.

    © 2026 Lewis Business Media. All Rights Reserved.
    Lewis Business Media, Suite A, Arun House, Office Village, River Way, Uckfield, TN22 1SL

    Privacy Policy | Cookie Policy | Terms & Conditions

    The OTC "tick" mechanism is the copyright of Lewis Business Media Ltd ©2025

    • Pet Business World
    • Pest

    Type above and press Enter to search. Press Esc to cancel.

    OvertheCounter
    Managing Your Privacy

    To provide the best digital experience, we use cookies to store and/or access device information. Consenting to our use of cookies allows us to process data such as reading behaviour. Not consenting or withdrawing consent, may adversely affect certain features and functions.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    Cookie Preferences
    • {title}
    • {title}
    • {title}