BETA International 2025 is already shaping up to be an incredible event with a move to the NEC, Birmingham, and 75% of space at the UK’s premier equestrian and country trade show already booked.
The move to the new location was announced at BETA International 2024 and has proved popular with the trade. The move to the NEC will help to nurture BETA International’s international audience thanks to the proximity to the airport and train services, and will be running next door to the UK’s leading pet and aquatic industry trade event, PATS.
“We’ve been delighted at the reaction to the move back to the NEC,” said Claire Williams, BETA’s executive director.
“Not only will it attract exhibitors and visitors from further afield thanks to its transport links, it also emphasises the importance of the event for the equestrian sector and offers an exciting future for BETA International as it enters its 46thyear.”
As per previous years, BETA International is sharing a preferential ‘early bird’ booking rate that will be available until October 31.
BETA International 2025 will be held on September 28-29.
