A new activity, where kids learn how to keep pets happy and healthy, has been unveiled at KidZania London, after 79 per cent of children visiting requested a vet experience.
Launched as a partnership between the PDSA and pet food brand Lily’s Kitchen, the Pet Wellbeing Centre has been created to educate the next generation of pet owners about animal welfare in a fun and engaging way.
Children visiting the activity will be able to take part in role-play situations where they learn about the five welfare needs of pets, including good nutrition. They can also examine real-life animal x-rays and even ‘perform surgery’ on a poorly pet!
Nicola Martin, PDSA’s head of pet health and welfare, said: “We know that for many owners they are not ‘just pets’, but treasured companions and a part of the family. “However, our PDSA Animal Wellbeing (PAW) Report showed that many owners don’t fully understand what their pets need for a healthy, happy life. This is leading to serious pet welfare issues such as obesity, loneliness and problem behaviour.
“Our partnership with Lily’s Kitchen and KidZania will allow us to educate the pet owners of tomorrow on the five animal welfare needs and promote the importance of preventive care for pets.”